360 degree video is an immersive video experience that captures a real world scene, and allows the viewer to explore the video by looking in any direction.

YouTube and Facebook now provide distribution channels for viewers to easily access and immerse themselves in a virtual video experience.

Through the use of a mobile device, headset or even their own computer the viewer can explore and engage with 360 degree video content simply by moving their device or their head left, right, up, down in fact in any direction.

Smoke has the capability to shoot and edit high quality 360 degree video content. From architectural walk throughs of a building, to unique education and training content, to content for tourism, PR and social engagement.

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In partnership with Haystac PR, Smoke created six 360 degree video experiences for Tourism Events Queensland designed to give Sydney and Melbourne residents a taste of a typical Brisbane Winter… sunshine and blue skies. The videos included Sunday sessions in the outdoors, abseiling at sunset, a Suncorp Stadium experience and a live gig at the The Triffid. The videos where launched with a live activation in Sydney and Melbourne.